7 oktober 2022

Programmatic update: November 2022

It’s that time again: new month, new [M]media programmatic update! This month’s topics are:

  • The highlights of November 2022
  • The aquisition of Azerion
  • An incredible offer on the Finance channel
  • Viewability increase of the [M]media network

Download the [M]media Bid URL overview here

Highlights | November 2022

F1 car

With only 2 races to go, the end of an eventful F1 season is in sight. A second World Cup and a record number of victories for Max made for an unforgettable season. A record that he can further develop during the GPs of Brazil and Abu Dhabi. In addition, the World Cup will start on 20 November, in which the Netherlands will finally participate again.

  • Brazilian GP | November 11 – November 13, 2022
  • Abu Dhabi GP | November 18 – November 20, 2022
  • World Cup Football Qatar | November 20 – December 18, 2022

Titles that will pay full attention to these events:

Explore our full network here.

Have you become curious about the possibilities? Please get in touch with your [M]media contact person.

Azerion strengthens Dutch digital advertising foothold through acquisition of [M]media

Azerion + [M]media

Azerion has announced the acquisition of [M]media B.V., a leading sales house, tech partner and intermediary for publishers and advertisers in the Dutch digital advertising space with a strong focus on sports, lifestyle and automotive audiences.

Read the whole article here.

Offer: Up to 30% off Native format on the IEX Network

[M]media gaat samenwerking aan met IEX Media

With a programmatic update, an amazing offer cannot be forgotten. That’s why we have an incredible offer ready for you.

The offer: Finance channel – Up to 30% off Quantum!

For all native format PMP requests on the IEX network, we will charge a price of €5,50 instead of €7.50!

RON will charge this price at € 4.50 instead of € 6.50.

This offer is valid from now until the end of October, so act fast!

Are you interested or do you have any questions? Please feel free to contact one of us:

About the IEX network

Our Finance channel, also known as the titles of IEX Media. This broad portfolio, consisting of twelve titles for people interested in equities, investing and crypto, has an enormous reach in the Netherlands within a wealthy target group. A great opportunity for advertisers who want to reach this target group and bring their brand to the attention of this financial world.

Viewability increase of the [M]media network

Viewability increase

Over the past quarter, our teams have been busy making technical improvements to the network. We are proud to announce that the [M]media viewability score has increased by 10%. Perfect to give all campaigns in Q4 an extra boost.

Have you become curious about the possibilities? Please contact programmatic@mmedia.nl or your personal sales contact.

Do you have any questions or have another idea in mind? Please feel free to get in touch with us. We are happy to think along with you about the creative implementation of your campaigns.

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